Government
News and insights to help government IT professionals improve public services as well as help businesses understand how law and policy impacts their IT strategy. Coverage includes government support for IT innovations, examinations of regulations and policymaking that businesses may have to adhere to, motivations behind public and private positions on technology, and the approach government agencies take regarding data, commerce, consumer protections, and privacy.
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IT SectorsA Strategic Approach to CRM: The Customer PortfolioA Strategic Approach to CRM: The Customer Portfolio
Often, the promise of CRM has not been delivered due to ‘nonstrategic’ initiatives. But it is in the context of smart markets that CRM should be viewed.
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