Accenture Strategy Talks Digital Strategy & Digital Disruption - InformationWeek

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Accenture Strategy Talks Digital Strategy & Digital Disruption

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At the IW Conference, Mark McDonald, managing director of Accenture Strategy, discusses the need for a new definition of "digital" that is no longer based on something you own.

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freespiritny25
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freespiritny25,
User Rank: Ninja
9/21/2014 | 10:12:52 AM
Re: Accenture Strategy Talks Digital Strategy & Digital Disruption
A new definition of digital, no longer a noun, but now an adjective. Enterprises may have a hard time embracing the new digital transformation. Will they have the tools to implement a digital business strategy?
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