Spoofer Mocks Microsoft's Licensing Effort - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Spoofer Mocks Microsoft's Licensing Effort

Microsoft's attempt to demystify its software licensing in the U.K. has already caused one satirist to send up the Redmond, Wash.-based developer in a spoofed Web site.

Microsoft's attempt to demystify its software licensing in the U.K. has already caused one satirist to send up the Redmond, Wash.-based developer in a spoofed Web site.

The new marketing push on Microsoft's U.K. Web site sports a cactus, a sign reading "Do Not Swallow," and the overall tagline of "Microsoft Windows licensing. Not quite as obvious until now."

"We know it can all get a bit confusing, so we've gone back to basics," reads the site, which goes on to explain that, for instance, Windows 2000 and XP users will have to validate their copies of the OS by mid-2005 in order to receive updates; that OEM stands for "Original Equipment Manufacturer," and that an OEM licenses for Windows "live and die with each PC -- they are not transferable."

The unusual campaign has drawn at least one spoof, supposedly from a company named "Microsoft Windoze," whose bogus site adds one word to the official tag so it reads "Not quite as painfully obvious until now."

The rest of the satire takes on other elements of the real deal in subsections such as "The OEM License dies with the box" and "Volume Licensing." The former starts off with the line "Pay lots or pay often. The choice is yours."

It doesn't take a rocket scientist to figure out the OS leanings of the unnamed author of the site, since the last comments on the spoof page are: "Once I have polished it a bit I will link the business case that I used to replace our NT4 server with Linux here."

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
State of the Cloud
State of the Cloud
Cloud has drastically changed how IT organizations consume and deploy services in the digital age. This research report will delve into public, private and hybrid cloud adoption trends, with a special focus on infrastructure as a service and its role in the enterprise. Find out the challenges organizations are experiencing, and the technologies and strategies they are using to manage and mitigate those challenges today.
What Becomes of CFOs During Digital Transformation?
Joao-Pierre S. Ruth, Senior Writer,  2/4/2020
Fighting the Coronavirus with Analytics and GIS
Jessica Davis, Senior Editor, Enterprise Apps,  2/3/2020
IT Careers: 10 Job Skills in High Demand This Year
Cynthia Harvey, Freelance Journalist, InformationWeek,  2/3/2020
Register for InformationWeek Newsletters
Current Issue
IT 2020: A Look Ahead
Are you ready for the critical changes that will occur in 2020? We've compiled editor insights from the best of our network (Dark Reading, Data Center Knowledge, InformationWeek, ITPro Today and Network Computing) to deliver to you a look at the trends, technologies, and threats that are emerging in the coming year. Download it today!
White Papers
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll