Sound Of Music, Your Way - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
Software // Enterprise Applications

Sound Of Music, Your Way

Wal-Mart launches a service to let music lovers create custom CDs on its Web site

Wal-Mart Stores Inc. has launched an online service that lets music lovers create personalized CDs online and in some stores. The service is aimed at customers who don't have access to a CD burner and prefer a physical collection of tunes rather than downloaded tracks on an MP3 player.

Customers can choose from more than 400,000 songs at Wal-Mart's Web site, which burns the songs onto a CD and ships it to the customer. "The customer orders music from the online catalog and chooses the title and cover art to personalize the product before the order flows through the system to the production facility where the CD is produced," says Kevin Swint, Walmart.com's director of media categories.

The company's Northern California IT department, along with an unnamed company, created the online music service, Swint says. It ties into Walmart.com's "download platform on the back end, so human intervention isn't required until the CD is packaged by hand." The first three songs cost $4.62; each additional tune costs 88 cents. In-store kiosks equipped with computers linked to Walmart.com also are being tested in select stores.

The custom-CD site is an addition to Walmart.com's downloadable music site and shows that retailers are finding new ways to capitalize on the move to digital media. For example, Starbucks Coffee Co. rolled out a service in select coffeehouses in October that lets customers burn CDs.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
Slideshows
Data Science: How the Pandemic Has Affected 10 Popular Jobs
Cynthia Harvey, Freelance Journalist, InformationWeek,  9/9/2020
Commentary
The Growing Security Priority for DevOps and Cloud Migration
Joao-Pierre S. Ruth, Senior Writer,  9/3/2020
Commentary
Dark Side of AI: How to Make Artificial Intelligence Trustworthy
Guest Commentary, Guest Commentary,  9/15/2020
White Papers
Register for InformationWeek Newsletters
Video
Current Issue
IT Automation Transforms Network Management
In this special report we will examine the layers of automation and orchestration in IT operations, and how they can provide high availability and greater scale for modern applications and business demands.
Slideshows
Flash Poll