LinkedIn Tips: 5 Ways To Manage Endorsements - InformationWeek

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LinkedIn Tips: 5 Ways To Manage Endorsements

LinkedIn Endorsements and Recommendations have changed very little, until now. Here's a look at the updates, plus new ways to optimize them.

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LinkedIn launched Endorsements, a feature that lets your connections give their stamp of approval to your skills and qualifications, nearly two years ago. Since then -- and despite some who have questioned whether Endorsements are useful -- the feature has skyrocketed, with users giving out more than 2 billion of them.

Until this year, Endorsements -- and its long-form partner, Recommendations -- had changed little. Today users have a number of new ways to manage their skills and endorsements, plus a new hub for recommendations, which the professional social network announced recently.

"Recommendations and endorsements provide third-party validation," LinkedIn product manager Rom Bronfman told us. "It's one thing to say, 'I'm incredibly skilled at product management,' but it's another when you have dozens of endorsements from people you've worked with confirming that you indeed have that skill."

[Ready to take your LinkedIn success to the next level? Read LinkedIn Tips: 10 Smart New Moves.]

Here's a look at LinkedIn's newest section -- its recommendation management page -- plus new ways to manage your skills and endorsements.

1. Manage your Recommendations
LinkedIn's newest feature, the recommendation management page, gives you an at-a-glance view of your former positions and the recommendations associated with them. According to LinkedIn's Bronfman, this page started rolling out to users on Friday.

The Recommendation page has four tabs you can view. Received shows you the recommendations others have given you. The Given tab lets you manage recommendations you have written for others. Visit the Ask for recommendations tab to fill out a form to solicit recommendations from your network, and go to Give recommendations to respond to pending requests from others.

This section also lets you remove or rearrange recommendations. Bronfman says you should reorder your recommendations to highlight the ones that offer the best reflection of you as a professional. "If there is a specific skill or quality that you want to make sure stands out, you can prioritize both your skills and recommendations to ensure that you're putting your best foot forward."

2. Change the order of your Endorsements
LinkedIn ranks your skills based on the number of endorsements they have received, which means your top skills might not actually be the most important ones. Recently, LinkedIn added the ability to rearrange your skills and the corresponding endorsements.

To rearrange the order of your skills and endorsements, click Edit Profile under the Profile heading. Scroll to the Skills section and click Edit, and make sure you're in the Add & Remove view. Click and drag the skills you want to move to reorder them, and then click save.

"You have complete control over what skills appear on your profile,"

Kristin Burnham currently serves as's Senior Editor, covering social media, social business, IT leadership and IT careers. Prior to joining InformationWeek in July 2013, she served in a number of roles at CIO magazine and, most recently as senior ... View Full Bio

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Kristin Burnham
Kristin Burnham,
User Rank: Author
11/30/2014 | 5:47:52 PM
Re: LinkedIn endorsements vs. recs
Reccomendations are far more valuable than endorsements, yes. 
User Rank: Author
11/25/2014 | 12:31:49 PM
Awesome release notes
Thanks for the great overview I wish that LinkedIn would provide these insights to their members when they make updates . Often I am forced to hunt and pack and find out about updates to profiles and other features . I think the endorsements are useful since many don't have time to write a complete recommendation at times the process to LinkedIn uses to get those endorsements is intrusive . When you're constantly being asked to endorse individuals negates the value .
User Rank: Author
9/16/2014 | 9:25:03 AM
LinkedIn endorsements vs. recs
Employers must still be much more interested in the recs than the endorsements. Anyone feel differently?
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