14 Leading Social CRM Applications - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
Software // Social
News
3/23/2011
06:37 PM
Alison Diana
Alison Diana
Slideshows
Connect Directly
Twitter
LinkedIn
RSS
E-Mail
50%
50%

14 Leading Social CRM Applications

Social CRM is a double-edged sword. It gives businesses a tremendous opportunity to easily communicate with consumers, rapidly answering questions and responding to concerns. But it also gives companies more chances to slip-up or to be perceived as being unresponsive or uncaring. That is why a growing number of organizations are stepping beyond the confines of traditional customer relationship management and incorporating social media into the next wave of CRM implementation.
Previous
2 of 15
Next


When it acquired Siebel in 2005, Oracle purchased the developer's on-premise and hosted CRM applications. The CRM software has succeeded, in part, because it is intuitive, due to its user interface, which increasingly has incorporated and mirrored that of social media. Oracle also developed add-on tools, such as its Gadgets for Sales, which can be used by corporations and their clients. Gadgets for Sales, for example, includes a mashup of account management data from the Siebel CRM or the Oracle CRM On Demand systems, plus Internet-based data; search and interaction with contacts from the Siebel CRM or Oracle CRM On Demand application; and a desktop-based search tool to search the data and content in Siebel CRM application. Oracle CRM On Demand starts at $75 per user, per month, with higher fees for a dedicated version.

See More

Social CRM Rush Projected For Enterprises

Salesforce Announces Social Savvy Service Upgrade

SAP Takes On Salesforce.com With Sales OnDemand

Constant Contact Buys Social CRM Develop

Firms Integrating Social Media With CRM

To Change CRM, Embrace The Social Cloud

Facebook Becoming Ultimate CRM System

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Previous
2 of 15
Next
Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
Richard Young
50%
50%
Richard Young,
User Rank: Apprentice
12/4/2012 | 12:09:50 PM
re: 14 Leading Social CRM Applications
Interesting that most of the traditional CRM screens show complex workflow/reports rather than Social elements within a CRM systems
Commentary
Gartner Forecast Sees 7.3% Shrinkage in IT Spending for 2020
Joao-Pierre S. Ruth, Senior Writer,  7/15/2020
Slideshows
10 Ways AI Is Transforming Enterprise Software
Cynthia Harvey, Freelance Journalist, InformationWeek,  7/13/2020
Commentary
IT Career Paths You May Not Have Considered
Lisa Morgan, Freelance Writer,  6/30/2020
White Papers
Register for InformationWeek Newsletters
Video
Current Issue
Key to Cloud Success: The Right Management
This IT Trend highlights some of the steps IT teams can take to keep their cloud environments running in a safe, efficient manner.
Slideshows
Flash Poll