Social Networking Site Launches Off-The-Shelf Software - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
News

Social Networking Site Launches Off-The-Shelf Software

A new off-the-shelf software platform that intends to give companies a way to launch their own social networking community

A new off-the-shelf software platform that intends to give companies a way to launch their own social networking community within 30 days will begin shipping in August. The platform will sell under the company name facesinabox.com.

Social networking site DowntownWomensClub.com's founder and CEO Diane Danielson said it will cost about $10,000 to license the new software. The price includes minor customization. There's also a 20 percent fee for maintenance and support, which is being outsourced to an IT company in India.

The platform, when released, is a simplified version of DWC Faces, a feature installed last month on DowntownWomensClub.com that profiles the member. Keyword search capabilities let members personalize their profile to help drive Web traffic to promote products and services

For businesses, facesinabox.com will help management search on keywords to find the perfect person for the job based on information in the profile. "Maybe your manager is looking for someone who worked at a franchise in China," Danielson said. "That's easy enough to find. It's all right there in your profile."

But are job opportunities and personal ties really built in social networks? Absolutely, says Bobby Beck, president and CEO at AnimationMentor.com. The online animation school has invested nearly $1 million to build a social network where students from 37 countries can study character animation along side 54 working artists from Pixar Animation Studios, Disney Feature Animation, Sony, Blue Sky Studios and others. "Funny thing, when we built the school, social networking was one of those things we didn't quite know if it would work," Beck said. "When students come to in-person gatherings from all over the world, like London, Brazil and New York, they meet face-to-face and instantly have a bond."

Beck said the connection students build online is real. Forrester Research Inc. Senior Analyst Peter Kim said an online community can't, and shouldn't, replace face-to-face interaction, but rather make personal connections stronger and help employees and management communicate better. "Social networks are another time-shift communication option in a toolkit that includes IM, e-mail, voicemail, and the break-room corkboard," he said.

Deploying a social network doesn't work for all businesses or government agencies, however. A social network might not work as well for small-centralized businesses, where the staff is on the same floor or in the same building, or an agency that relies on interpersonal communication or deals with high-confidentiality products and services, Kim said. "I doubt the CIA would want a social network," he said. "More companies, however, will implement social networks as the greater trend of social computing continues to impact society."

There are several software companies, such as Spoke Software Inc., Visible Path Corp. and Small World Labs, offer social networking platforms for businesses.

Written in PHP 5 scripting language, facesinabox.com runs on Apache 2.x, and MySQL 4.1 database server. Developers built the framework in Agavi and Propel to handle flow and database interactions, respectively. Danielson believes coding and building facesinabox.com in open-source should make the platform compatible with most company networks.

Listen to the podcast with Diane Danielson here.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
The State of Cloud Computing - Fall 2020
The State of Cloud Computing - Fall 2020
Download this report to compare how cloud usage and spending patterns have changed in 2020, and how respondents think they'll evolve over the next two years.
News
Top 10 Data and Analytics Trends for 2021
Jessica Davis, Senior Editor, Enterprise Apps,  11/13/2020
Commentary
Where Cloud Spending Might Grow in 2021 and Post-Pandemic
Joao-Pierre S. Ruth, Senior Writer,  11/19/2020
Slideshows
The Ever-Expanding List of C-Level Technology Positions
Cynthia Harvey, Freelance Journalist, InformationWeek,  11/10/2020
Register for InformationWeek Newsletters
Video
Current Issue
Why Chatbots Are So Popular Right Now
In this IT Trend Report, you will learn more about why chatbots are gaining traction within businesses, particularly while a pandemic is impacting the world.
White Papers
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll