Online Holiday Sales Soar By 25% - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
Infrastructure

Online Holiday Sales Soar By 25%

Though the busiest online shopping days were Dec. 12 and 13, the sales momentum continued till Christmas, ComScore Networks report.

Merchant discounts and shoppers' confidence in expedited shipping resulted in a 31% increase of online retail in the two weeks leading to Christmas, Internet market-researcher ComScore Networks reported Thursday.

Though the busiest online shopping days were Monday, Dec. 12, and Tuesday, Dec. 13, the sales momentum continued till Christmas, with nontravel E-retail sales for the entire pre-Christmas season rocketing by 25% to $18.1 billion as compared with 2004. ComScore says the shopping season began Nov 1.

Among the season's online shopping trends, according to ComScore:

* Shoppers spent $4.1 billion on computer hardware, including peripherals and PDAs, a 14% year-to-year increase.

* Apparel and accessories garnered $3 billion, a 37% hike.

* Consumer electronics rose 20% to $1.3 billion.

Among the fastest growing categories: sports and fitness products, up 49%, and sales of event tickets, a 37% increase. The buzz created by Microsoft's Xbox 360 and Sony's PlayStation Portable propelled a 34% jump in sales of video games, consoles, and accessories.

The marketing company also reports that online sales of gift certificates rose 19%.

Ebay and Amazon were the top two online retail sites, but seven of the top 10 Web stores were multi-channel retailers, led by Wal-Mart, Apple Computer, and Target.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
Slideshows
10 Cyberattacks on the Rise During the Pandemic
Cynthia Harvey, Freelance Journalist, InformationWeek,  6/24/2020
News
IT Trade Shows Go Virtual: Your 2020 List of Events
Jessica Davis, Senior Editor, Enterprise Apps,  5/29/2020
Commentary
Study: Cloud Migration Gaining Momentum
John Edwards, Technology Journalist & Author,  6/22/2020
White Papers
Register for InformationWeek Newsletters
The State of IT & Cybersecurity Operations 2020
The State of IT & Cybersecurity Operations 2020
Download this report from InformationWeek, in partnership with Dark Reading, to learn more about how today's IT operations teams work with cybersecurity operations, what technologies they are using, and how they communicate and share responsibility--or create risk by failing to do so. Get it now!
Video
Current Issue
Key to Cloud Success: The Right Management
This IT Trend highlights some of the steps IT teams can take to keep their cloud environments running in a safe, efficient manner.
Slideshows
Flash Poll