Windows Phone 7 Release Date Nears - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
Mobile // Mobile Devices

Windows Phone 7 Release Date Nears

Speculation over when devices based on Microsoft's new mobile operating system will hit the market is heating up.

Conflicting reports emerged over the weekend concerning the official release date for the Windows Phone 7. While the reports didn't agree on timing, the blog chatter was a sign consumers won't have to wait too much longer for devices based on Microsoft's new mobile operating system.




Slideshow: Microsoft's Windows Phone 7 Revealed
(click for larger image and for full photo gallery)

"Microsoft will launch a wide range of Windows Phone 7 devices on October 21," reported bloggers at tech site Neowin, citing anonymous sources. Neowin said the release will include launch events at various sites around the world.

But bloggers at Engadget begged to differ. Engadget, citing long-time Microsoft observer Paul Thurrott, reported that Windows Phone 7 would launch Nov. 8, at least in the U.S. Based on its track record, it would be highly unusual for Microsoft to launch a major product in Europe before its U.S. debut.

Microsoft itself has yet to officially announce a release date.

Despite the conflicting reports, one thing is for certain—Microsoft is betting big on Windows Phone 7, which many analysts believe will make or break the software maker's chances of ever becoming a major player in the mobile market. The company is leaving as little to chance as possible. Redmond will reportedly spend at least $400 million to promote the platform. Confirmed hardware partners to date include Samsung, HTC, and LG.

There's also been speculation Nokia will announce a Windows Phone 7 device to market alongside its Symbian-based products. Fueling the speculation is the fact that former Microsoft exec Stephen Elop, who ran the company's Office product group, was recently tapped to become CEO of the Finnish handset maker.

When it comes to cell phones, Microsoft is still stinging from the KIN debacle.

Microsoft billed KIN as "the next generation of the social phone" in promotional materials that accompanied KIN's April 12 launch. Less than two months later, Microsoft pulled KIN from the market amid sales that were so dismal the devices—previously priced at $50 for KIN One and $100 for KIN Two—were selling for one cent on Amazon.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
Commentary
Augmented Analytics Drives Next Wave of AI, Machine Learning, BI
Jessica Davis, Senior Editor, Enterprise Apps,  3/19/2020
Slideshows
How Startup Innovation Can Help Enterprises Face COVID-19
Joao-Pierre S. Ruth, Senior Writer,  3/24/2020
Commentary
Enterprise Guide to Robotic Process Automation
Cathleen Gagne, Managing Editor, InformationWeek,  3/23/2020
White Papers
Register for InformationWeek Newsletters
Video
Current Issue
IT Careers: Tech Drives Constant Change
Advances in information technology and management concepts mean that IT professionals must update their skill sets, even their career goals on an almost yearly basis. In this IT Trend Report, experts share advice on how IT pros can keep up with this every-changing job market. Read it today!
Slideshows
Flash Poll