Microsoft Surface, PayPal Partner for Small Business - InformationWeek

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Microsoft Surface, PayPal Partner for Small Business

New PayPal card readers and Microsoft's Windows 8.1 app for its Surface tablet and other devices will simplify mobile payments for business owners.

Microsoft is partnering with PayPal to provide better and more convenient point-of-sale (POS) systems for small businesses seeking a convenient way to accept payments. The plan also looks to bring Microsoft's Surface tablet, as well as other devices, to a wider set of users.

Small businesses leveraging the Windows platform will soon have access to a new PayPal Here card reader, which will include payment support for Microsoft Surface, an accompanying Windows 8.1 app and SDK. Businesses can process credit card, debit card and PayPal transactions through the Windows platform via the PayPal Here SDK and a soon-to-be-launched app. Both the app and new reader will be available in the Windows store later this year.

PayPal Here capabilities will extend to the Surface Pro 3 tablet, Lumia 830 and 635 smartphones, and other devices running Windows 8.1 software. Microsoft and PayPal also intend to collaborate with ISV partners such as Canvas and iConnectPOS to create custom business apps for the Windows SDK platform, according to a blog post written by Brad Brodigan, vice president and general manager of retail at PayPal.

The strategic collaboration between Microsoft and PayPal stems from the idea that most small businesses use laptops to handle inventory, supply, customer relationship information and accounting. However, laptops lack the personalized interaction and mobile capabilities that tablets can provide. Companies can avoid purchasing two devices by investing in a single hybrid machine that both performs operations-related tasks and engages with customers.

[Microsoft Trails Amazon, Google in Cloud Reliability]

Microsoft and PayPal’s partnership reflects a growing focus on marketing to small businesses; specifically, this announcement gives organizations an economic reason to invest in Microsoft devices. Not only does this solution provide a strong POS system; it gives 20,000 Windows developers a new platform to drive creation in the retail space.

“To me, the most important piece [of the mobile point-of-sale market] is to provide solutions that are flexible enough to meet the needs of all types of merchants, and that’s why this partnership with Microsoft is so important for us,” said Brodigan to Mobile Payments Today. “Not only are we providing the PayPal application on the Windows network, but we’re also providing the PayPal Here SDK to the developer network to create customized services.”

Later in 2015, PayPal will release a PayPal Here reader to support EMV transactions. Short for Europay, MasterCard and Visa, this technology involves embedding computer chips into credit cards for added security. 

Kelly Sheridan is the Staff Editor at Dark Reading, where she focuses on cybersecurity news and analysis. She is a business technology journalist who previously reported for InformationWeek, where she covered Microsoft, and Insurance & Technology, where she covered financial ... View Full Bio

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User Rank: Ninja
1/17/2015 | 2:14:26 PM
win for everyone
I think Microsoft is making a good move with this partnership too. By positioning themselves to aid small businesses they can have a larger market share when some of those businesses grow bigger. This could be a win for PayPal, microsoft, and the small businesses. for any small businesses owners out there, would this make you more likely to buy a Microsoft product?
Li Tan
Li Tan,
User Rank: Ninja
1/16/2015 | 10:39:58 AM
Mobile payment is the trend
I think PayPal made a good decision to move forward. The mobile payment is the future trend and is getting more and more popular. For example, in China nowadays people use Alipay quitely frequently. I used it everyday for paying meals, buying small stuff, etc.
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