Facebook Finds 3.2 Billion People Had Internet Access In 2015 - InformationWeek

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Facebook Finds 3.2 Billion People Had Internet Access In 2015
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Ashu001
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Ashu001,
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2/24/2016 | 8:27:30 AM
Build it and they will come No Longer works in the Current Dispensation of Ad-Blocking.
Dawn,

The way you are pointing out(Its FB's view after all) is that FB has an altruistic reason/rationale behind pushing more folks online.Of course,they are in it for the Money.

However,the old model(which FB and Google benefitted from)-Selling Advertisers Eye-balls is dying as we speak because of Companies like Shine Technologies who are tying up with Mobile Networks like Digicel,Three UK,etc to BLOCK all Ads on their Mobile Networks.They believe -"We Don't believe that Consumers pay for Data which is then used just to view Ads".

Please see the following articles below which illustrate this serious issue-

www.businessinsider.com/been-choice-mobile-ad-blocker-blocks-facebook-ads-2015-10

& www.bloomberg.com/news/articles/2016-02-18/why-carriers-want-to-delete-whatsapp

& www.wsj.com/articles/two-european-carriers-to-adopt-ad-blocking-technology-1455858446

And I agree wholeheartedly with their opinion and Feel very stongly why should Consumers pay to have their Tiny Screens constantly bombarded with Ads?

Been Choice(one of the companies profiled here) seems to have the right idea,I have similar ideas piloted in India and China today(via companies like Tata Indicom,Micromax,China Mobile,etc) where the Consumer is PAID to view ads.

Sometimes in the form of Phone Credit,Sometimes in the form of Amazon/iTunes/Paypal Gift vouchers,etc.

This way,Consumers views are taken into consideration and they get compensated for the Data that they have to pay for viewing this Data-Hungry Video Ads.Unfortunately,FB and Google have very little role to play here (if Telecom Companies start pushing only their own Advertising Networks/Aggregators on their own Data Pipes).

One wonders how /why these companies have struggled to understand this basic concept for so long.

 

 

 

 
mak63
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mak63,
User Rank: Ninja
2/24/2016 | 4:45:55 PM
Numbers
3.2 billion worldwide is not bad. Of course, is not ideal, but not catastrophic either.
The report looks very interesting. I'm gonna take a look.
GAProgrammer
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GAProgrammer,
User Rank: Ninja
2/25/2016 | 3:39:09 PM
Agreed!
The article makes a point that a vast majority of the unconnected people "don't know what it can do for them". I would take a guess that many of these same people view other technologies that we consider "essential" in the same way, such as cell phones, etc. First world citizens often make the mistake of viewing the rest of the world through their eyes, as if this is the only/superior way to live. Many of these people live happy, content lives without every touching the Internet and could care less. Granted, many also live in poverty and live miserable lives, but we should not be so arrogant as to assume that life without Internet is some horrible, destitute, barren wasteland of misery.

The Internet does not guarantee success or happiness in life - the millions of people living in projects in the US who get free Internet are living proof of that. However, I do concede that it does OFFER opportunity, which the article also points out well.
yalanand
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yalanand,
User Rank: Ninja
2/26/2016 | 2:12:00 AM
Re: Numbers
3.2 billion is still less. However I'm really concerned how Facebook collected the data. They already appear to be treading on the online rights of a person.
yalanand
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yalanand,
User Rank: Ninja
2/26/2016 | 2:13:57 AM
Re: Build it and they will come No Longer works in the Current Dispensation of Ad-Blocking.
What I really don't like about Facebook is how it almost tricked India out of Net Neutrality. Facebook is the prime example of corporate greed, and they aren't afraid to tread on human lives that are dependent on internet for the sake of dollars. Pathetic.
Ashu001
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Ashu001,
User Rank: Ninja
2/26/2016 | 9:22:33 AM
Re: Agreed!
GAProgrammer,

Fair points raised by you here.

There is no doubt about the fact that the Internet is an oppurtunity for most folks Globally.

What you chose to do with the Oppurtunity is entirely in your hands.

But an even more important question is (as far FB goes)-Is access to FB really a part of that oppurtunity?

I have'nt used FB in over a year now and it has not affected my Work/Business one bit.

For me(and most SMBs like myself) FB is just a distraction.Nothing more,Nothing less.

The sooner we realize that factor you then immediately stop putting FB on the Pedestal on which foolish folks(especially in MSM) have put them there.

Its as big as a Bubble as one cares to admit today unless they are able to channelize Targeted Ads to Consumers and/or Bring Consumers directly to Sellers.

FB does'nt do either of those two things very effectively today.

Won't be surprised one bit when this Bubble bursts.

 
Ashu001
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Ashu001,
User Rank: Ninja
2/26/2016 | 9:40:00 AM
Re: Build it and they will come No Longer works in the Current Dispensation of Ad-Blocking.
yalanand,

I am not surprised Mark Zuckerberg tried very hard to basically invade every single Indian Smartphone via his Free Basics Package.

Since FB is locked out of China,there is only one Giant market left for them which is relatively untapped-India.

One should'nt be surprised at his desperation to crack the Indian Market come what may.

The whole Business model is based on eyeballs;with FB Coverage/reach saturated in the So-called Developed World there is no real option but to try and conquer other Markets where Per Capita Incomes are much-much lower.

What I am more interested in seeing /observing is how will Market Participants in General react (and also FB/Whatsapp consumers) when this Bubble in Valuations bursts & these guys actually start charging for services they render to consumers.

Its going to be very-very interesting times in the Valley.That much is certain.

 
Ashu001
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Ashu001,
User Rank: Ninja
2/26/2016 | 9:43:30 AM
Re: Numbers
yalanand,

Nobody is forcing you to use FB;if you just install the EFF Plugin-Privacy Guard (on Firefox and Chrome) the chances of any cookies/information you generate inside your Browser don't go anywhere unless you ask them to.

I can't speak for other folks who don't care about their Privacy but anyone who does-There are plenty of Tools available online to stop these Privacy Destroyers in their tracks.

 
shamika
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shamika,
User Rank: Ninja
2/27/2016 | 9:05:24 PM
Re: Numbers
"57% of the world's populations were not Internet users". This is unbelievable. I think out of the main 4 reasons it is the affordability which has a great impact.
shamika
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shamika,
User Rank: Ninja
2/27/2016 | 9:05:53 PM
Re: Numbers
I think it's great that it uses 55 different languages across.  
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