Verizon Buys AOL For $4.4B To Bolster Video - InformationWeek

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Verizon Buys AOL For $4.4B To Bolster Video
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Technocrati
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Technocrati,
User Rank: Ninja
5/15/2015 | 12:39:31 PM
Verizon: Investing Like it's 1996
Might as well buy Yahoo too  since Verizon appears to be interested in relics of the past.
Technocrati
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Technocrati,
User Rank: Ninja
5/15/2015 | 12:35:02 PM
Re: I wonder...
While I can appreciate what Verizon is trying to do - I am not completely sold that wireless based video will be the wave of the future.  Maybe some of the 4Bil should have been used to work on extending battery life - that is the real issue.
Technocrati
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Technocrati,
User Rank: Ninja
5/15/2015 | 12:29:02 PM
Verizon: Riddle of the Day
What do you do when you have an extra 4Bil to spend ?


Buy AOL of course !
Technocrati
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Technocrati,
User Rank: Ninja
5/15/2015 | 12:11:14 PM
Re: I wonder...
I really could not believe this headline when I first heard it - really 4B for AOL ?    PT Barnum was right  about there is an sucker born every minute ....
jastroff
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jastroff,
User Rank: Ninja
5/13/2015 | 3:15:37 PM
Re: I wonder...
the choke hold seems to be on " mobile-content hungry Millennials "

I suspect Verizon doesn't know what to do with content at all, except deliver it.
impactnow
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impactnow,
User Rank: Author
5/13/2015 | 3:15:12 PM
AOL lite

It will be interesting to see how Verizon streams this acquisition into their portfolio. As noted AOL has a lot of diversity in their offering and some costly customers (all those dial up clients) getting the two companies aligned and focused for long term profitability will be interesting.

Whoopty
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Whoopty,
User Rank: Ninja
5/13/2015 | 7:06:16 AM
Re: I wonder...
That's what worries me the most with this move though, that Verizon now has a choke hold on some of the biggest tech publications in the world. It will be a space we need to watch to make sure it doesn't trickle down orders for propaganda regarding net neutrality to filter through to those various news sites. 
zerox203
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zerox203,
User Rank: Ninja
5/12/2015 | 10:37:32 PM
Re: Verizon Buys AOL For $4.4B To Bolster Video
Some people are giving AOL's executive staff some applause for, essentially, seeing the company through to a happy end and giving it new value at the 11th hour, and I'll agree to that. Every once in a while I still find myself directed to an AOL site for a piece of news or a funny video - I suppose that's good marketing at work. Compare them to the current state of contemporaries like Yahoo!, and they're really not doing too bad at all. As for 'Over The Top' video, I read the explanation in pretty much every attached article, and I still don't get it. How is it coming 'Over The Top' of my television set? That's not how I think of mobile content at all. Isn't it more like it's 'Cutting In Under' it? Sounds like some honk-worthy buzzword usage at it's finest.

I see what Verizon is thinking in regards to using their own pipes to deliver their own content to their subscribers (it seems 'value added' to use another buzzword), but I wonder if this is really where the future lies. Customers seem to complain about the cost and quality of service, not a lack of content or extra services from their providers. One analyst noted that AOL has built a strong network of 'programmatic [targeted] advertising', so one could see how Verizon fancies themselves getting in ahead of the game by buying that up. I wonder what will become of those 2.1 million existing AOL subscribers? You mentioned AOL will maintain some autonomy, so maybe they won't even notice a difference when they come online to find out they've got mail...
Brian.Dean
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Brian.Dean,
User Rank: Ninja
5/12/2015 | 9:06:46 PM
Re: I wonder...
If the internal controls are in-place of AOL then, hopefully AOL will manage to maintain the independence of its news sites. However, now that you have mentioned it, a parent company is a parent company in the eyes of its employees and a subsidiary might have a conflict of interest.
danielcawrey
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danielcawrey,
User Rank: Ninja
5/12/2015 | 9:00:18 PM
Re: I wonder...
I wasn't even aware that AOL had valuable video assets that a company like Verizon would want to purchase. I know AOL owns TechCrunch and Huffington Post, but I always thought those companies were focused on news. Hopefully this turns out to be a good bet for Verizon. 
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