Google, Softcard Mobile Payment Partnership Targets Apple Pay - InformationWeek

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Google, Softcard Mobile Payment Partnership Targets Apple Pay
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Thomas Claburn
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Thomas Claburn,
User Rank: Author
2/23/2015 | 7:18:06 PM
If you can't beat them...
...partner with them.
Kelly22
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50%
Kelly22,
User Rank: Strategist
2/24/2015 | 9:37:22 AM
Re: If you can't beat them...
Ha, exactly. Seeing a similar strategy over at Microsoft in the way they're snapping up companies like Acompli and Sunrise to boost their mobile offerings.
mak63
100%
0%
mak63,
User Rank: Ninja
2/24/2015 | 12:14:11 AM
edge
I thought for a moment that Samsung will have the edge with LoopPay. Nonetheless, how many stores are willing to take the risk on not upgrading their hardware/terminals, and doing so losing millions of customers on Android, Iphone/Watch and eventually an app from Microsoft?

In any case, what's faster?  To reach for your phone, look for the app and point it to the register or reach to your wallet and get the credit card? I don't believe mobile payments will replace credit cards anytime soon.
LeeB120
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50%
LeeB120,
User Rank: Strategist
2/24/2015 | 9:16:55 AM
Re: edge
I have to agree. A lot of people still don't have smart phones and don't plan to get one.  I don't have any need for one and all I can see this doing it giving my bank info to one more company that can get hacked for someone to steal it.  Plus it's another charge on the bill.  I'll stick with cash or my debit card. 
Kelly22
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50%
Kelly22,
User Rank: Strategist
2/24/2015 | 9:32:45 AM
Re: edge
Most of the time I'd agree with you - it's much easier to grab my debit card than to search through my phone for a specific app. But some retailers offer pretty good deals for people who pay with smartphones. I remember a couple months back, people who used Dunkin Donuts' mobile app for payment could order any size iced coffee for $.99. If some kind of incentive or rewards program was used for mobile payments, it could make a big difference in persuading people who don't normally pay with mobile (like me) to scan their phones at the register.
mak63
50%
50%
mak63,
User Rank: Ninja
2/24/2015 | 11:20:56 AM
Re: edge
Good deals or even free stuff will certainly lure a customer to use the mobil payment method. You can count me in!
But the way, I love Dunkin' coffee.
Kelly22
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50%
Kelly22,
User Rank: Strategist
2/24/2015 | 12:04:50 PM
Re: edge
Absolutely, switching payment methods is a small price to pay for a discount on everyday products. Like you, I'm a loyal (almost too loyal) Dunkin' fan! I'd scan my iPhone for discounted coffee any day.


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