Re: Cortana & Bing Bring Halloween Tricks & Treats
We're busy enough these days that sometimes lesser holidays like Halloween can come and go with us barely realizing it, and I think that's a shame. Oddly enough, technology can play a role in helping us stop and take notice of it. A little splash of color here, or a fun sound effect there, and your day just feels a little more 'themed'. As someone else pointed out, it's also a solid marketing strategy. Look at the buzz generated all the time by Google's daily 'doodles'. Having a themed holiday diversion that families can enjoy together (like that trivia game) built into an app that people already use daily keeps your brand in people's thoughts in a positive way.