re: Why Innovation Fails: The Past Vs. Future Problem
The Innovator's Dilemma absolutely describes the circumstances or context in which these two modes create market adversaries. It however did not dig deep enough into the mechanisms inside of an individual company that empowers leaders to mindfully manage that dynamic.
Disk drives are a great example of an industry that made up a mechanism to track eventualities (e.g., capacity, read/write speed, reliability) but failed to understand the eventualities of the consumer need. As I recall the example (it has been awhile since I read it) the innovation was to offer less rich feature sets to a segment that was under served. Eventually that technical direction yielded the next step change in the market leaving the incumbent playing catch-up. If the Eventuality efforts of a company gets to focused on their own metrics the outcome can be a false sense of security.