Twitter in the Enterprise

The BrainYard - Where collaborative minds congregate.

Irwin Lazar, Vice President & Service Director, Nemertes Research

September 15, 2008

1 Min Read

I recently had the chance to read up on Yammer, a twitter-like tool for micro-blogging within an organization. I'd expect that we'll see a growing interest in micro-blogging, especially for field forces. I can see micro-blogging being an extremely useful tool for those responding to Hurricane Ike to quickly notify superiors and team members about real-time conditions on the ground. Enterprise organizations should keep their eye on micro-blogging and look for opportunities to leverage the technology to improve collaboration and communication among distributed workers.

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About the Author(s)

Irwin Lazar

Vice President & Service Director, Nemertes Research

Irwin Lazar is the Vice President and Service Director at Nemertes Research, where he manages research operations, develops and manages research projects, conducts and analyzes primary research, and advises numerous enterprise and vendor clients. Irwin is responsible for benchmarking the adoption and use of emerging technologies in areas including VOIP, UC, video conferencing, social computing, collaboration, contact center and customer engagement.

A Certified Information Systems Security Professional (CISSP) and sought-after speaker and author, Irwin is a blogger for No Jitter and frequent author for SearchUnifiedCommunications.com. He is a frequent resource for the business and trade press and is regular speaker at events such as Enterprise Connect and Interop. Irwin's earlier background was in IP network architecture, design and engineering.

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