Home Picture Printing Declines - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
News

Home Picture Printing Declines

U.S. consumers are using home printers less to make prints of their digital-camera pictures and are heading instead to retail outlets instead, a study says.

U.S. consumers are using home printers less to make prints of their digital-camera pictures, heading instead to retail outlets, a market research firm said Wednesday.

Of the 18.3 billion digital photos expected to be printed this year, 65 percent will be done in the home, 25 percent at a store or kiosk and the rest via the Internet, International Data Corp. said. By comparison, 90 percent were printed at home in 2002 and only 4 percent in stores. Last year, the numbers were 74 percent and 20 percent, respectively.

"Retail vendors have gotten on the ball and are offering digital prints at competitive prices," IDC analyst Chris Chute said.

Printer manufacturers, however, have not stood still and have lowered the price of ink to reduce the cost per print, Chute said. In 2003 it cost 70 cents to 80 cents to print a picture at home. Today, the cost runs from 24 cents to 29 cents.

Rather than point to trouble for printer manufacturers, the numbers reflect a fragmenting market, Chute said. Camera enthusiasts tend to use the home more, and the average consumer is heading to the store. Many people, however, are also using both.

"There's a lot of choice and flexibility in where we do our printing," Chute said.

In addition, manufacturers, such as Hewlett-Packard Co., are partnering with others to draw revenue from the Internet and stores.

In the meantime, there's no sign that the number of digital photos printed each year is going down. In 2003, 2004 and 2005, the numbers were 7 billion, 13.5 billion and 18.3 billion, respectively, according to IDC.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
The State of Cloud Computing - Fall 2020
The State of Cloud Computing - Fall 2020
Download this report to compare how cloud usage and spending patterns have changed in 2020, and how respondents think they'll evolve over the next two years.
Slideshows
10 Ways to Transition Traditional IT Talent to Cloud Talent
Lisa Morgan, Freelance Writer,  11/23/2020
News
Top 10 Data and Analytics Trends for 2021
Jessica Davis, Senior Editor, Enterprise Apps,  11/13/2020
Commentary
Can Low Code Measure Up to Tomorrow's Programming Demands?
Joao-Pierre S. Ruth, Senior Writer,  11/16/2020
Register for InformationWeek Newsletters
Video
Current Issue
Why Chatbots Are So Popular Right Now
In this IT Trend Report, you will learn more about why chatbots are gaining traction within businesses, particularly while a pandemic is impacting the world.
White Papers
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll