Google Maps Taps People Power To Improve Results - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Google Maps Taps People Power To Improve Results

Google has added a feature that lets people correct the location marker for street addresses, businesses, and other places.

Google on Tuesday said it has added to its maps service a feature that lets people correct the location marker for street addresses, businesses, and other places.

To use the feature, a person searches for an address or place. If the arrow pointing to the location is off, the person can click "edit" and then "move marker" to drag the icon to the correct location. To combat pranksters, Google has added a "show original" button to view the original marker location. If the modified marker location is incorrect, then it can be dragged to the right place.

As is the case with many Google features, only people who have registered for a Google acccount can move location markers.

The feature is another example of Internet companies tapping into the collective knowledge of their online communities to improve services. Among the best examples of such collaboration efforts are wikis, which are Web sites that can be quickly edited by visitors with simple formatting rules.

Online encyclopedia is among the most successful examples of a wiki. The technology, however, is also being adopted by businesses as a form of communication and collaboration among employees.

For quite awhile, Google has focused on adding interactive features that get users more involved in its maps service. Last month, the company launched map-creation tools that let people make maps, and then share the information with other users. In addition, map makers can publish profile pages highlighting their creations.

Along with creating their own maps, people can insert ratings and reviews of restaurants, a bike trail or any other location. This information can also be added to a person's profile page.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
The State of Cloud Computing - Fall 2020
The State of Cloud Computing - Fall 2020
Download this report to compare how cloud usage and spending patterns have changed in 2020, and how respondents think they'll evolve over the next two years.
Top 10 Data and Analytics Trends for 2021
Jessica Davis, Senior Editor, Enterprise Apps,  11/13/2020
Where Cloud Spending Might Grow in 2021 and Post-Pandemic
Joao-Pierre S. Ruth, Senior Writer,  11/19/2020
The Ever-Expanding List of C-Level Technology Positions
Cynthia Harvey, Freelance Journalist, InformationWeek,  11/10/2020
Register for InformationWeek Newsletters
Current Issue
Why Chatbots Are So Popular Right Now
In this IT Trend Report, you will learn more about why chatbots are gaining traction within businesses, particularly while a pandemic is impacting the world.
White Papers
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll