PeopleperHour (Hint: It's Just What The Name Says)

I have a friend who develops mobile applications. It's just him in his pajamas in his basement, cranking out code for every mobile phone platform (native OSes and some of the mobile portals). To keep up with user feedback and bug reports, he farms out code fixes to a huge web of developers-for-hire. It's dicey, but it works for him, especially since the work can be small, but very interrupt-driven. In a sense, that seems to be what Peopleperhour, a new U.K.-based startup, is providing.We caught up with Simon Kitiris, Peopleperhour's co-founder and CTO, at Startup Camp in London last month. It is an online services marketplace for small businesses: a network of people who have full-time jobs, perhaps, but who want to spend some of their spare time helping others and making a few extra dollars.

Check out the video which explains more and some of the challenges of being a small startup.