Customers Rate Sony Ericsson Handsets Highest - InformationWeek

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Customers Rate Sony Ericsson Handsets Highest

Sony Ericsson received the highest ratings in handset durability, and performed particularly well in features and battery functionality, J.D. Power and Associates said.

Sony Ericsson customers rate its handsets the highest, compared with owners of mobile phones from other manufacturers, a survey showed.

Sony Ericsson received the highest ratings in handset durability, and performed particularly well in features and battery functionality, J.D. Power and Associates said. Other factors covered in the survey of people who owned their phones for less than two years were operation and physical design.

New models and a general improvement in overall reliability were major contributors to the handset manufacturer recording the most improvement of any brand in the last three J.D. Power surveys. "Sony Ericsson has come a long way in enhancing overall customer satisfaction, as efforts to improve their product lineup have really paid off," Kirk Parsons, senior director of wireless services at the firm, said in a statement.

Rounding out the top 5 vendors behind Sony Ericsson were LG Electronics, Sanyo, Motorola, and Samsung, respectively.

The study also found that the average purchase price for a mobile phone increased $8 to $94, the highest since 1994, when phones averaged $99, J.D. Power said. The increase is partially due to the popularity of thin phones, such as the Motorola Razr, and music-enabled phones, both of which usually cost more.

The handset feature used most frequently by survey respondents was the speakerphone, followed by camera capabilities, messaging and gaming, respectively.

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