CRM Comes to Google Business Apps - InformationWeek

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2/28/2007
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CRM Comes to Google Business Apps

One company is adapting its Web-based enterprise customer relationship management software to fit Google's Apps Premier Edition.

Online application company Etelos said on Wednesday that its Web-based enterprise customer relationship management software, CRMforGoogle, is now available as an invitation-only beta release.

CRMforGoogle integrates with Google's recently introduced business software platform, Google Apps Premier Edition. Users of Google's Personalized Homepage, for example, can add CRMforGoogle feeds that put application information on the page. The application also features limited integration with Google Calendar and Google Spreadsheets. Further integration between Gmail and Google Docs is planned.

The major functions of CRMforGoogle include contact, content, task, and appointment management.

CRMforGoogle also features EASE, the English Application Scripting Engine, for application customization.

At the conclusion of the beta test period, CRMforGoogle will be available in three versions: Personal, Professional, and Enterprise. The Personal version will be free while the other two will require a monthly subscription fee.

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