Mozilla Plans Firefox Ads: Will Users Buy It? - InformationWeek

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2/13/2014
09:36 AM
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Mozilla Plans Firefox Ads: Will Users Buy It?

Firefox's plan to deliver sponsored content to new users may clash with its company manifesto.

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Whoopty
50%
50%
Whoopty,
User Rank: Ninja
2/14/2014 | 10:00:22 AM
Re: No ads for me
You're right, people tend to forget that ads are a necessary evil - most big websites wouldn't be able to function without them, and yet huge numbers of users use Adblock or similar. 

It's not like with TV adverts either where they're a forced thing you have to see before your content. 
Thomas Claburn
50%
50%
Thomas Claburn,
User Rank: Author
2/13/2014 | 8:29:38 PM
Re: No ads for me
Mozilla's plan looks fairly unobtrusive, and if it helps the company regain its relevance through greater funding and visibility, it's a price worth paying.
Kristin Burnham
50%
50%
Kristin Burnham,
User Rank: Author
2/13/2014 | 5:34:13 PM
Re: No ads for me
People hate ads, but they're a necessary evil. Mozilla's placement of their ads doesn't bother me; I rarely use that homepage to navigate as it is.
HeadIdiot
50%
50%
HeadIdiot,
User Rank: Apprentice
2/13/2014 | 2:26:04 PM
No ads for me
I'll switch to another browser before having to look at yet another senseless ad.  The web is already overwhelmed, and though I understand Mozilla's motivation, FireFox won't be in my future.
Brian.Dean
50%
50%
Brian.Dean,
User Rank: Ninja
2/13/2014 | 2:23:41 PM
The positive side of ads
Ads are a good thing for competition, if a business is confident that they are offering a product at a lower price and manages to reach their customers through ads or if they have a product substitute which is cheaper, then the message has to be sent out, even if it costs cash.

Not all ads deliver value to a customer, a user only has a limited amount of "smiley faces!" that they need to download, if Mozilla could somehow incorporate user feedback for ads, in an effort to deliver relevant content then I feel that users would even allow Firefox to designate one tile for ads permanently.
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