Brief: Google Breaks 60% Search Market Share - InformationWeek

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Brief: Google Breaks 60% Search Market Share

During four weeks in July, Yahoo Search also gained market share, according to a metrics firm.

Google's stock price may have declined in recent weeks, but its share of the U.S. search market continues to rise.

During the four-week period ending July 29, 60.2% of U.S.-based Internet searches were executed at Google, according to Internet metrics company Hitwise. This is up from 59.3% in June.

In the same period, Yahoo Search also gained market share, moving from 22.0% to 22.5%. MSN Search saw a slight decrease, falling from 12.1% to 11.8%.

These top-three search engines accounted for over 94% of all searches in the United States. Other search engines together accounted for just 5.5% of U.S. searches.

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