Re: Real-time Analytics at Work Inside Telco
This example is of course extreme, but it highlights one very real problem for mobile providers: With mobile data consumption growing at the rate it is, networks are more heavily congested than ever before. Operators are finding it increasingly difficult to provide the optimal quality of service to their users.
But, this is not the only issue that mobile providers are facing right now. Not only do they have to deal with the explosion in data consumption and growing bandwidth demand, but they also need to work out how to recover revenue from over-the-top (OTT) services, and how to make money from the cloud. They must consider how to build new business models that lessen the strain on the network by reducing the amount of data sent across it. They also need to consider how to climb the value stack by offering new cloud services.
What's needed is an intelligent solution that optimizes how data is sent over the network. Some telco providers have already turned to our real-time data distribution platform to gain back network control. Some of the world's leading telcos are choosing Diffusion to:
- Radically improve performance of real-time conversational applications and services
- Build smarter data services that reduce the amount of data sent across the network
- Significantly save bandwidth
- Reduction in hardware footprint and associated infrastructure
- Increase customer retention
- Develop new high performance cloud services
One example is our cooperation with Telefonica Digital. Combining Diffusion and Telefonica's infrastructure-as-a-service, offers the first high performance, scalable data distribution solution from the cloud to any device. This agreement creates an entirely new method of building scalable mobile and web services, and means customers can deliver real-time applications at low cost.