Re: The poster child versus the real competition
I think memSQL has some huge advantages that will be realized over time...
1. mySQL wire compatibility: every developer and their mother knows how to deal with mySQL, and every platform out there has pre-written libraries to interact with mySQL. It cuts out a huge amount of friction of adoption (you don't need to hire new people and you don't need to rewrite your code)
2. In-Memory is Insufficient: What is truly remarkable about running a query on memSQL is running it the 2nd time. While the in-memory component offers a truly remarkable speed improvement, there is something amazing about watching the query run a second time with the optimized query code in place. Nearly every query drops down to milliseconds.
3. Column store for historical data: Finally, they don't throw away the historical big data as of 3.0
Frankly, I haven't seen a better all-around option available, especially at their pricepoint.