Reply on Approachability: Watson Rocks
Laurianne, some business users are more analytically motivated and talented than others no matter what silo they are in. For those who don't shy away from Excel and Powerpoint, yet are not "power users", know what they want in a spreadsheet and how to get it there from other places, and understand the essentials (that is understand the essentials, not merely having been exposed to the basics) of statisitical analysis, Watson is for them.
It will be great for skilled and aggressive data hounds in small organizations, at for/non-profit organizations alike, who have neither the time, training, or budgets to support dedicated stat software or time for endless spreadsheet and graph manipulation.
As always garbage in garbage out, and frequent niave "findings" by new initiates in a subject area. Watson is a terrific tool IMHO, but it takes an artist to make art, not just the canvas, paints, and brushes. Really knowing what you have going into Watson will still be needed in order to get something worthwhile to come out. BUT, you might get some surprise and delight as well, as I have. I suppose it would be taken for granted by someone who started using it as an eighteen year old. LOL