How Analytics Can Help Marketers Reuse Content to Boost Sales - InformationWeek

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IoT
IoT
Data Management // Big Data Analytics
Commentary
10/20/2017
10:00 AM
Pierre DeBois
Pierre DeBois
Commentary

How Analytics Can Help Marketers Reuse Content to Boost Sales

As content marketing becomes important, aging content becomes a concern. Here are some ways of using analytic reporting to develop content ideas and to align content with customers in the sales cycle.

(Image: Rawpixel.com/Shutterstock)

(Image: Rawpixel.com/Shutterstock)

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