Profile of Allen Stern
News & Commentary Posts: 91
Articles by Allen Stern
posted in January 2009
Over the past couple of years, more and more conferences have been providing free live streaming to viewers at home. There are always arguments both for and against live streaming. Some feel that it takes away from those who have paid thousands of dollars to attend a conference. Others believe it offers an opportunity for those at home to interact.
When I spoke with Scrapblog CEO Carlos GarcÍa last year, he described the service as "a way to create multimedia scrapbooks." I liked the service then because it knew that users alone wouldn't be enough to generate sustainable revenue. This weekend it is launching the next phase of its business model.
Over the years as I travel around the country, one of the most popular questions I am asked is whether I know of anyone looking for help with their website. Internet marketing consultants ask me, developers and designers ask me, and search engine optimization consultants ask me. There's plenty of work out there, you just have to know where to look.
Earlier this week Google announced that several products will be shut down or will be modified. Included in the list were two social services: Jaiku and Dodgeball.
In the last column, we looked at the optimal time for sending out your product or service pitch. In this column, I'd like to share what I like to see included in a pitch for a product or service. I think it's important to spend time on the blogs and news outlets you want to get covered by to see if they outline what they look for in submitted pitches.
One of the most popular questions I am asked is when is the best time and/or day to pitch a tech product or service to bloggers and reporters. There are absolutely better times than others and I'd like to share my thoughts and ideas as you move closer to launch. In future columns, we will explore the right content to include in a pitch.
This weekend there has been a lot of chatter about FriendFeed and where the service needs to move to grow out of its core user base of early adopters. For those of you who haven't tried FriendFeed, think of it as a new-style forum based on a person's activity across the Web.