Allen Stern - Authors & Columnists - InformationWeek

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 Allen Stern

Profile of Allen Stern

News & Commentary Posts: 91
Articles by Allen Stern
posted in January 2009

Will We See Live Streaming Conference PPV This Year?

1/31/2009
Over the past couple of years, more and more conferences have been providing free live streaming to viewers at home. There are always arguments both for and against live streaming. Some feel that it takes away from those who have paid thousands of dollars to attend a conference. Others believe it offers an opportunity for those at home to interact.

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Can Virtual Goods Work For Scrapblog?

1/24/2009
When I spoke with Scrapblog CEO Carlos GarcÍa last year, he described the service as "a way to create multimedia scrapbooks." I liked the service then because it knew that users alone wouldn't be enough to generate sustainable revenue. This weekend it is launching the next phase of its business model.

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There's Web Work Out There Now Go Get It!

1/23/2009
Over the years as I travel around the country, one of the most popular questions I am asked is whether I know of anyone looking for help with their website. Internet marketing consultants ask me, developers and designers ask me, and search engine optimization consultants ask me. There's plenty of work out there, you just have to know where to look.

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The Best Time To Pitch Your Product Or Service

1/7/2009
One of the most popular questions I am asked is when is the best time and/or day to pitch a tech product or service to bloggers and reporters. There are absolutely better times than others and I'd like to share my thoughts and ideas as you move closer to launch. In future columns, we will explore the right content to include in a pitch.

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