Profile of Pierre DeBoisFounder, Zimana
Member Since: 7/6/2017
News & Commentary Posts: 41
Pierre DeBois is the founder of Zimana, a small business analytics consultancy that reviews data from Web analytics and social media dashboard solutions, then provides recommendations and Web development action that improves marketing strategy and business profitability. He has conducted analysis for various small businesses and has also provided his business and engineering acumen at various corporations such as Ford Motor Co. He writes analytics articles for AllBusiness.com and Pitney Bowes Smart Essentials and contributes business book reviews for Small Business Trends. Pierre looks forward to providing All Analytics readers tips and insights tailored to small businesses as well as new insights from Web analytics practitioners around the world.
Articles by Pierre DeBois
posted in October 2016
The rise of services based on artificial intelligence is adding more variety and reporting challenges in analytics. Here are tips for marketers to look for in managing AI influenced metrics and reports.
IS an emphasis on encouraging managers to understanding technology masking a need to understand a management framework that mesh digital and real-world concerns?