Pierre DeBois - Authors & Columnists - InformationWeek

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Author
 Pierre DeBois

Profile of Pierre DeBois

Founder, Zimana
Member Since: 7/6/2017
Author
News & Commentary Posts: 27
Comments: 0

Pierre DeBois is the founder of Zimana, a small business analytics consultancy that reviews data from Web analytics and social media dashboard solutions, then provides recommendations and Web development action that improves marketing strategy and business profitability. He has conducted analysis for various small businesses and has also provided his business and engineering acumen at various corporations such as Ford Motor Co. He writes analytics articles for AllBusiness.com and Pitney Bowes Smart Essentials and contributes business book reviews for Small Business Trends. Pierre looks forward to providing All Analytics readers tips and insights tailored to small businesses as well as new insights from Web analytics practitioners around the world.

Articles by Pierre DeBois

Are Your Metrics Real?

2/14/2019
The Internet is not fake, but protecting the value derived from online activity must account for social engineering. Here’s why.

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Why DataOps May be in Your Professional Future

12/18/2017
DataOps IS a methodology to design, implement, and maintain a distributed data architecture. Its purpose is to provide teams with a process framework to manage quality improvements in data and to reduce cycle time for data analysis.

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Avoid Failure in Self-Service Analytics

8/31/2017
Self-service analytics is becoming a popular option, but there are some steps professionals should use to make sure that they are interpreting results correctly, working well with others, and avoiding mishaps in reporting.

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Connecting the Analytic Dots in IoT

11/28/2016
The struggle to learn how customers engage with IoT devices as part of customer experience is real. Here is how marketers can approach strategies with analytics reporting that monitors related traffic in real time.

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