Profile of Jessica Davis Senior Editor, Enterprise Apps
Member Since: 9/16/2015
News & Commentary Posts: 505
Jessica Davis has spent a career covering the intersection of business and technology at titles including IDG's Infoworld, Ziff Davis Enterprise's eWeek and Channel Insider, and Penton Technology's MSPmentor. She's passionate about the practical use of business intelligence, predictive analytics, and big data for smarter business and a better world. In her spare time she enjoys playing Minecraft and other video games with her sons. She's also a student and performer of improvisational comedy. Follow her on Twitter: @jessicadavis.
Articles by Jessica Davis
posted in August 2017
Digital native companies like Dollar Shave Club were built on analytics. To compete, traditional consumer goods companies need to use analytics to get closer to their customers.
Citizen scientists are collecting data from the eclipse as part of a NASA-sponsored project. Here's how you can participate.
In its 31-year history, home shopping TV channel QVC has always faced the limitations of time -- just 168 hours a week to sell its products. Here's how real-time data feeds have changed the company's marketing efforts.
Field workers often create Excel spreadsheets to track data and run their processes. But what happens when there are dozens of these? Here's how Carlsberg Danmark centralized business process management, created an orderly system with consistent data, and saved hundreds of hours in backoffice time.