Profile of Jay SrinivasanCEO & Co-Founder, Appurify
News & Commentary Posts: 1
Jay Srinivasan is the CEO and co-founder at Appurify (www.appurify.com), a mobile performance optimization startup working with major brands such as Google and Macy's, where he is responsible for driving the company's strategy and growth. Most recently, he was a revenue product manager on the Farmville franchise and a member of the M&A team at Zynga. Previously, he spent more than five years at McKinsey & Co., where he specialized in B2B sales and marketing for high-tech companies. Jay has a PhD in Computer Science from the University of Illinois and a B.Tech in Electrical Engineering from the Indian Institute of Technology, Madras. He holds several patents in microprocessor reliability and mobile developer tools.
Articles by Jay Srinivasan
posted in May 2014
Just 20% of execs responding to the InfomationWeek Strategic CIO Survey rate their customer-service mobile strategies as highly effective. What's the problem?