At DEMO, Tech For Creating Content--And Managing It All - InformationWeek

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At DEMO, Tech For Creating Content--And Managing It All

Tools for content management, virtualization, and collaboration vied with apps to help manage the time needed to learn everything and products for mobile devices and tracking video content use.

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Demo presenters also showed new products for creating, managing, and distributing content across the Web and to mobile devices.

LiquidTalk's software lets companies push corporate audio and video to BlackBerrys and other mobile devices. And CellSpin's mobile application lets users record audio and video on mobile devices and quickly post the recordings to the Web--from social networking sites to blogs and portals. Just one example of how that might be used: "Say you're in a meeting, and you want to post your notes to your blog," says CellSpin CEO and co-founder Bobby Gurvinder Singh.

Blist introduced software as a service that looks like a spreadsheet and acts like a database. It organizes data in rows and columns, like a spreadsheet, but data is added by filling out a form that can be activated outside the database as a widget. Once the form is filled out with a predefined set of data, a person can drag it to an open Blist database and by clicking a button, the data's added.

The data is searchable using the Lens Builder tool, which prompts a user to construct a SQL query, filling in blanks labeled "Criteria" and "Sector" without using the SQL data access language. The query is constructed in the background and run against the underlying database to pull together related data, says Blist founder and CEO Kevin Merritt. Blist is a more general-purpose version of such online to-do lists as Ta-da List or Remember The Milk, with relational database data-handling characteristics added.

Perry Wu

CEO Perry Wu's BitGravity rides the video wave

Flypaper Studio--a relaunch of Interactive Alchemy--unveiled software for building multimedia online presentations. Interactive Alchemy was founded in 2003 to create custom online training programs for businesses, and it's now applying that experience to online presentations.

Flypaper Studio's library of models can be used to create multimedia presentations that will be viewed on the Web. The company refers to these PowerPoint-like presentations as "stories," and it expects marketing people to latch on to the idea. Starbucks is an early adopter. Flypaper Studio hopes to establish a community of users who create and share their own models, and who post their rich media presentations on its site.

Sharing and managing many different types of content is the concept behind Joggle, a new application from Fabrik. Providing "aggregation through virtualization," Joggle lets users view and access content--documents, photos, video--in one place regardless of where the files are stored. "We're providing a central location where you can see all your stuff, while leaving it where you want to," says Mike Williams, Fabrik's senior VP and general manager.

Collaboration products shared the Demo stage, too. Chalex's BpDam software lets multiple people view and edit documents, spreadsheets, Web pages, and other files from remote sites. Huddle links business workspaces with social communities. CatalystWeb introduced a Web-based productivity environment for small businesses. And KonoLive, from 2Win Solutions, serves as an overlay for desktop applications such as Word and Excel, with a toolbar for sharing, editing, and commenting on files.

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