Google Apps No Longer Free For Businesses - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
Cloud // Software as a Service
News
12/7/2012
02:03 PM
Connect Directly
LinkedIn
Twitter
RSS
E-Mail
50%
50%

Google Apps No Longer Free For Businesses

Paid version of Google Apps suits businesses better, Google insists.

10 Best Business Tools In Google+
10 Best Business Tools In Google+
(click image for larger view and for slideshow)
When Google launched Google Apps in August 2006, it was "a service available at no cost to organizations of all shapes and sizes."

"Free" was a fearsome price point and it helped companies, small ones at first, start thinking the unthinkable: Maybe there's an alternative to paying for Microsoft Office.

"Free" opened doors, even if it became clear in 2007 that Google hoped businesses would prefer paying $50 per user per year for Google Apps Premier Edition, which subsequently was rebranded Google Apps for Business.

As of Thursday, Google Apps is no longer available at no cost. The free lunch has ended: You get what you pay for because you can't get what you didn't pay for.

That is, unless you already have it: Companies currently using the free version of Google Apps can continue to do so under the same terms.

[ Read Apple Mac To Be Made In USA. ]

"When we launched the premium business version we kept our free, basic version as well," explained Clay Bavor, director of product management for Google Apps, in a blog post. "Both businesses and individuals signed up for this version, but time has shown that in practice, the experience isn't quite right for either group."

Bavor says businesses quickly run up against the limitations of the free version and usually want premium features like 24/7 customer support.

Individuals will be able to continue using Google's Web apps, like Drive, Gmail and Docs at no cost through their Google Accounts. Businesses will be expected to pay for Google Apps for Business.

Google will continue to offer Google Apps for Education to schools at no charge, while Google Apps for Government will continue to be available at the same price as Google's business-oriented offering, $50 per user per year.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
Slideshows
11 Things IT Professionals Wish They Knew Earlier in Their Careers
Lisa Morgan, Freelance Writer,  4/6/2021
News
Time to Shift Your Job Search Out of Neutral
Jessica Davis, Senior Editor, Enterprise Apps,  3/31/2021
Commentary
Does Identity Hinder Hybrid-Cloud and Multi-Cloud Adoption?
Joao-Pierre S. Ruth, Senior Writer,  4/1/2021
White Papers
Register for InformationWeek Newsletters
Video
Current Issue
Successful Strategies for Digital Transformation
Download this report to learn about the latest technologies and best practices or ensuring a successful transition from outdated business transformation tactics.
Slideshows
Flash Poll