App Makes Car Dealerships Easier To Manage - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
News

App Makes Car Dealerships Easier To Manage

The Cobalt Group has updated its Prospector CRM application and made it more compliant with dealer-management systems.

The Cobalt Group Inc. says it has added new features to its line of retailing and customer-relationship-management applications. The company has updated its Prospector line, which is designed to help car dealers manage customer relationships and their showroom operation.

The upgraded Prospector integrates with 80% of the dealer-management systems sold today, Cobalt says. It also sports new management reports that are intended to help dealers increase their sales staff's performance. The company says it also has put an advanced search and sorting engine into the app.

According to Cobalt, 6,000 dealerships use Prospector. Pricing hasn't been disclosed.

By midsummer, Prospector will be integrated with Cobalt's Lead Manager Customer Central and Desking applications, according to the company. Working together, the company says, the trio will boast "a seamless user experience and comprehensive CRM" functions.

As one might expect, Lead Manager is a lead-management app. Desking helps sales managers generate multiple deal structures for each prospective buyer.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
The State of Cloud Computing - Fall 2020
The State of Cloud Computing - Fall 2020
Download this report to compare how cloud usage and spending patterns have changed in 2020, and how respondents think they'll evolve over the next two years.
Commentary
CIOs Face Decisions on Remote Work for Post-Pandemic Future
Joao-Pierre S. Ruth, Senior Writer,  2/19/2021
Slideshows
11 Ways DevOps Is Evolving
Lisa Morgan, Freelance Writer,  2/18/2021
News
CRM Trends 2021: How the Pandemic Altered Customer Behavior Forever
Jessica Davis, Senior Editor, Enterprise Apps,  2/18/2021
Register for InformationWeek Newsletters
Video
Current Issue
2021 Top Enterprise IT Trends
We've identified the key trends that are poised to impact the IT landscape in 2021. Find out why they're important and how they will affect you.
White Papers
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll